Sales and Business Development Executive

About the role

The Sales and Business Development Executive will drive growth by identifying new B2B opportunities, building lasting client relationships, and delivering compelling sales proposals. This full‑time, on‑site position in Douala focuses on expanding market presence and increasing revenue for the organization.

Key responsibilities

• Develop and implement sales and business development strategies aligned with company growth objectives.
• Identify, prospect, and acquire new B2B clients through market research, networking, and referrals.
• Generate, qualify, and nurture leads, converting them into sales opportunities.
• Build and maintain long‑term relationships with clients, partners, and key stakeholders.
• Deliver persuasive sales presentations, pitches, and business proposals.
• Negotiate contracts, commercial terms, and agreements while protecting company interests.
• Monitor market trends, customer needs, and industry developments to uncover new opportunities.
• Manage the sales pipeline and keep accurate client and prospect data in a CRM system.
• Contribute to revenue‑growth strategies and improve market presence.

Required profile

• Bachelor's degree in Business Administration, Marketing, Sales, Management, or a related field.
• 3–5 years of proven experience in B2B sales, business development, or lead generation.
• Demonstrated success in high‑value or consultative selling environments is an advantage.
• Excellent communication skills in English and French (oral and written).
• Results‑oriented, commercially minded, and able to work under pressure.

Required skills

• Strong B2B sales and lead‑generation capabilities.
• Effective negotiation and persuasion techniques.
• Professional presentation and executive‑level communication skills.
• Client relationship management and market intelligence analysis.
• Proficiency with CRM tools for pipeline management.