Business Information Sales Development Representative

About the role

As Coface expands its Business Information footprint in Africa, we are seeking a driven Sales Development Representative to build our sales pipeline and support growth. You will qualify leads, prospect new clients, and promote our Business Information solutions.

Key responsibilities

• Design and implement commercial strategies aligned with market trends.
• Actively prospect new clients through calls, networks, events, and partnerships.
• Conduct needs analysis to tailor Business Information solutions to local market expectations.
• Promote URBA360 and the Quality Label financial excellence certification.
• Monitor performance, negotiate contracts, track customer satisfaction, and report results.
• Analyze competitor actions and adjust strategy accordingly.
• Utilize Coface digital tools (Icon/URBA, Broker Portal, EL Portal, Cofanet, EDM) for sales activities.
• Ensure KPI achievement and streamline integration of commercial information.

Required profile

• 3 to 5 years of B2B sales development or business development experience.
• Strong commitment to relationship building and excellent verbal and written communication.
• Ability to understand customer needs and match them with appropriate solutions.
• Highly motivated, tenacious, proactive, and result‑oriented mindset.

Required skills

• Proficiency with Excel for reporting and analysis.
• Experience using Coface platforms: Icon/URBA, Broker Portal, EL Portal, Cofanet, EDM.

What we offer

• Opportunities for career growth locally and internationally within a global leader.
• Knowledge acquisition in business information services, trade credit insurance, and finance.
• A unique professional and human experience in an expert environment.